Can a buyer searching the internet find your home?
We all want the most exposure for our homes when we put them on the market for sale and the internet is king these days - depending on which report you read, anywhere from 80-90% of buyers start their home search on the internet. No one seems to be denying that or shouting from the rooftops that the internet doesn't matter when selling your home.
There are so many sites out there that list properties and that can be found by search engines. So how does a Realtor® market your San Antonio home and make sure your home is being found by buyers? Each agent does it differently and although there are some basics that you should get from any agent, there are some that have more than just the basic marketing tools up their sleeves.
Introducing San Antonio single property websites.
The first thing most home sellers do is google their own home when it goes on the market. I love when my clients do, because they're never disappointed with the results. In addition to the multitude of sites that list their homes for sale; my clients will also find results for my various blogs (including ActiveRain and RErockstar.com), YouTube, and my latest endeavor to push my client's homes to the top of the rankings: single property websites. Single property websites are nothing new and Realtors® have been using them for years. What makes this new addition to my marketing tool-kit for your San Antonio home special is how they are built and maintained. Single property websites are often generated via various companies and real estate related websites. While they can be useful, the canned nature of them can often lead to very bland results (same with many of the canned agent sites). With these new single property websites for my San Antonio home seller clients, I am working to change San Antonio real estate for the better.
One of the biggest benefits of these single property websites is better Google search rankings (through the diligent use of SEO - search engine optimization) for you and your home. By combining detailed property information, maps, photos, videos, local area information, neighborhood information, and much more; these websites will give potential buyers a more complete picture of the home for sale and help them make the decision to call their agent and view your home in person.
Looking to sell your home in San Antonio? Contact Matt Stigliano with RE/MAX Access.